How Google’s New Local Search Algorithm Will Affect Your Business
Back in September, Sparkfactor learned from RevLocal and Search Engine Land that Google recently updated their local search algorithm, which will affect your website’s search engine optimization. Here’s what we know. Possum The nickname for the update...4 Ways Nonprofits Can Fully Utilize Google Ad Grants
During the Giving Season (the months between October and December), most nonprofit organizations receive a sizable amount of donations—sometimes as much as half of their yearly donations. As the holiday season can also be a busy time that requires more volunteers than...The Phenomenon of Binge Watching TV: Lessons for Marketers
Binge: an unrestrained and often excessive indulgence; an act of excessive or compulsive consumption “Binge watching” has become quite the phenomenon in the last few years, thanks mostly to streaming services like Netflix, Hulu, and Amazon that allow users...Behind the Spark // Marshall Pierce & Company Google Tour
Sparkfactor recently photographed a Google virtual tour of Marshall Pierce & Company. Marshall Pierce & Company specializes in fine timepieces, as well as bridal and fine jewelry. The brightly lit, two-story showroom allows for plenty of space to walk around...Radiance Fine Jewelry Brochures and Google Tour // Behind the Spark
Radiance Fine Jewelry came to Sparkfactor in need of two new brochures to show to prospective clients, and a desire to add a Google virtual tour to their marketing efforts. Radiance Fine Jewelry is a neighborhood jewelry boutique that offers collections from top...
Joyful Dental Website
When Dr. Joy Poskozim wanted to redo her dental practice’s website, she turned to our Senior Executive, Kate Alpert, whom she met at a local networking group. Joy’s practice, Joyful Dental, is unique in that she practices integrative dentistry, which is a...Joyful Dental Website // Behind the Spark
When Dr. Joy Poskozim wanted to redesign her dental practice’s website, she turned to our Senior Executive, Kate Alpert, whom she met at a local networking group. Joy’s practice, Joyful Dental, is unique in that she practices integrative dentistry,...