Portfolio: branding

Rogers Park Harvest

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In the fall of 2013, the Rogers Park Business Alliance requested the design of a unique brand for their annual Harvest event. The brand identity we created communicates a family-oriented neighborhood festival with energy and diversity. A range of tactics

Anthony McGuire Consulting

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Anthony McGuire founded McGuire Engineers in 1986, as consultants to Chicago’s architecture, construction, and facilities management industries. After almost 30 years of growing McGuire into a leading regional firm, Anthony returned to the idea of a private practice. Sparkfactor was selected

Fidelity Land Title

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Fidelity Land Title Ltd. came to us in need of a new brand and website. Sparkfactor answered the call, delivering a versatile mark as the cornerstone. Our deep experience in title industry websites enabled our web developers to build industry-specific forms and back-end functionality quickly and easily. This gave

McGuire Engineers Brand Evolution

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McGuire Engineers approached our designers to create a new proposal template for their internal marketing department. When assets and reference files arrived, we uncovered a need for consistent branding across all of their marketing materials. Recognizing the equity present in

Hello Howard Garden Gateway

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Rogers Park Business Alliance partnered with the Peterson Garden Project in the fall of 2013 to turn the empty lot at the corner of Ashland and Howard into a community garden. Sparkfactor designed an outdoor gateway treatment consisting of three

KHLB Lone Star

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When Texas radio station KHLB 102.5 asked Sparkfactor to design their identity and website we put on our cowboy boots and got to rustled up this little gem. We’re darn proud of the result. The website features an intergated music

Howard Street

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Sparkfactor created a new brand for Howard Street as part of the “Hello Howard” campaign created for the Rogers Park Business Alliance. The mark needed to communicate not only “who” Howard Street was, but also what and where. The connection

Bob Schillerstrom

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When Bob Schillerstrom’s campaign office announced he’d be running for Illinois State Treasurer, they knew their biggest challenges were uniting an audience divided by geography, and setting a high-water mark for name recognition among his competitors. Bob got exactly what

Identity Exploration

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For in-house marketing departments and long standing agency partners, taking a fresh approach to a known brand can be challenging. We bring partners and clients the innovation and energy that comes from an open box approach to identity design. Our

Merlo Kanofsky & Gregg : 2012 Rebrand

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The Law Firm of Merlo Kanofsky & Gregg contacted us in the spring of 2012 to let us know they were happy with the last website we designed for them over 10 years ago. The partners in the firm had

sparkfactor is a full service digital agency in Chicago. We design and build amazing websites, bring life to stories through videos and motion graphics, create inspiring identities and promote brands across social, print, outdoor, and out of home media. Visit us any time. We're always ready to listen to your next challenge.
773.292.8000
info@sparkfactor.com


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