Alliant / Google Microsite

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Alliant Credit Union needed a new member acquisition microsite created specifically for Google employees. Our design strategy focused on the visual streamlining of detailed rates and benefits information, and using color to create a subtly branded system of way finding. The microsite’s menu allows for easy navigation that caters to the needs of all employees regardless of their level of financial knowledge. The site’s responsive design ensures a logical hierarchy of information, whether viewed on desktop or mobile.

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